Using the Latest Technology to Shape Events

How to benefit from leading-edge technology for an innovative and engaging event.
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While the genuine connections that can only come from in-person events and meetings are finally back, the newest technology is still important to implement during our events. These latest innovations can guide participation and increase engagement, aiding in an overall more fulfilling experience for all involved.

Increasing Engagement and Participation with Technology

During an event, to maintain a certain level of energy and engagement, it is helpful to rely on some sort of tools to gather feedback and responses. While presenting data can look different for every event, various forms of technology allow tailoring this engagement tracking to each particular presentation. Utilizing polls and Q&A chats helps personalize the information so viewers feel more connected and engaged. It is simple to gather real-time feedback through these polls, so it can be gauged properly whether the audience feels invested in the presentation and that they have adequately grasped the delivered information.

Another aspect of audience participation that can be achieved with the latest technology is bringing attendees onto virtual stages. If participants have something that could be of value or interest to the group, it could be beneficial to receive a refreshed perspective on the topic. By using this virtual stage, involvement and focus will increase within the audience.

Think of ways to add incentives or prizes for participation in activities. If using a poll-based or Q&A-based system, it is simple to track responses and pick a few answers as winners. This can help increase involvement for guests, making it more entertaining as a competition. Choosing branded prizes like a reusable water bottle or reusable cutlery are sustainable and valuable options.

Adding the use of systems like Virtual Reality (VR) can add another layer of excitement to the event. This platform helps garner interest, maintain the connection between attendees and the program, and also allows the ability to steer the mindset of the guests. VR can also be used in a myriad of ways, and it is easily implemented into many scenarios. It can be used in team-building exercises or for business activities. These types of activities when performed together can help create a clear focus for strategies in the future as well as strengthen the idea of the team or personal goals.

Gaining Data Insight for Better Planning

While using the poll feature to grow guest engagement, it is also helpful to utilize this data as insight for the future. Pre and post-event digital surveys may be used to gather information about the success of the program. However, these surveys could be lacking a bit because they are not statistical evidence, but rather opinions.

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With actual data comprised of answers from attendees, this information can be utilized to continuously create effective events in the future. The data may be able to assist in pinpointing better strategies for relaying information, and it can determine what needs a more comprehensive overview at another program. Raw data can also efficiently help determine goals, see what presentations were most impactful, track key outcomes, and decide what is the best way to keep up engagement.

Fostering Connections and Networking Opportunities

Just as important as attending the event and creating better relationships, post-event networking can be increasingly valuable for all involved. By hosting an event that fosters connections, employees can benefit from a renewed sense of purpose and drive to achieve goals both individually and as a group. Making use of technology throughout the event allows attendees to network with each other and build a tangible connection that helps solidify the feeling of community.

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Ensuring there is an online platform where the presentations can be discussed and then keeping that platform updated post-event is beneficial for both the hosts and attendees. Using online platforms can also foster inclusiveness, as there may be attendees unable to attend the event in person. People with disabilities, those on maternity leave, or those who cannot travel will still gain the benefits of group connection if they can attend the program virtually.

Whether it be to gain vital data insight or help build a sense of community, using the latest technology can assist in creating a memorable and effective event for both the attendees and the hosts. Virtual Reality systems and poll-based questions add a refreshed layer of incentive and excitement to the program, ensuring all parties are fully engaged. Make the most of your next events, and give your guests an event they will never forget.